Are you passionate about rugs or rug-making? You could be sharing that passion with the world (and making money, too). Finding out how to sell rugs & carpet online is a lot easier than you might think. And it's a great way to turn your hobby into profit. Getting up and running in the world of online business is a lot easier than you might think — just ask Shift4Shop customers.
At Shift4Shop, we've been playing the eCommerce game for years. We've made our software extremely easy to use. And we've seen people of all shapes and sizes get to the point where they have to quit their day jobs just so they can handle the growth of their online stores.
A manufacturer or wholesale distributor is the place to start your business plan. They'll be crucial partners, supplying the product that you'll buy in bulk and sell to consumers at a mark-up. Choose a distributor with a reliable track record and plenty of happy customers. And remember to take price into account; you need to make your margin, after all.
As you learn how to sell rugs & carpets online, you'll begin to understand that you can't just start out as a warehouse. That would require far too much starting capital. Plus, you have to allow time for your business to get off the ground.
So, you'll want to start off small with a handful of specialized products that you can turn around to your first wave of buyers. Then, you can grow organically and add more products as you go.
Next, you'll need software that makes for a reliable backbone. It should come equipped with plenty of features to help you market your website as you learn how to sell rugs & carpets online. And it should be developed by a dependable company with positive reviews from customers.
It's time to move on to your storefront. Like a real-life storefront, you'll want to make sure your design is eye-catching and attracts your audience. It should include plenty of ways to "sample" carpet, with simple color swatch options.
On the backend, you want an experience that simplifies how you run your store. Make sure you play with the features and see which ones work best for your store.
One of the most important parts of learning how to sell rugs & carpets online is finding your starting audience. Interior decorators always have a need for your products; reach out to them first to get sales rolling before you start to market to the public. That way, you'll have a steady stream of revenue.
Does a rug come in 4 different sizes and 10 different colors? No problem; you can display all the product options and variants you need.
Show off all the high-resolution product photos you need, complete with zoom capabilities so your customers can inspect fine details.
Show your rare rugs as Sold Out or simply hide them, or put them on Backorder so customers can line up to buy when you get more stock.
Got a matching set of runners that goes perfectly with an area rug? Display related products so customers can tie every room together.
With a perfect optimization for mobile devices, your customers can shop from anywhere, even while picking out their paint or furniture.
Your customers can share their favorite rugs and carpets on Facebook, pin them on Pinterest, and more.
Connect with Google Shopping, eBay, Amazon, and more so your products can be found wherever your customers shop.
From the home page to category, product, blog, and content pages; every facet of your site has been optimized for search engines.
Universal Google Analytics with eCommerce Tracking is built right in! Simply enter your Google Analytics account ID and you're good to go.
Includes a fully functional blogging content management system with which you can publish your own articles right from your store!
Sitemap builder, Canonical URLs, 301 redirects, Custom File Names, Robots.txt editor, Dynamic Meta tags — Everything you need to make your store search engine optimized!
Quickly see which items sell the most, your store's most active categories, best customers, best days of the week, and more!
Our Support Team never rests. Just like your business, we're always open!
Contact us via our Support Ticket System, Phone or Live Chat.
Never outsourced, our Support Team operates 100% in-house from our South Florida offices.