For online retailers, maintaining sales channels outside of your website is a must. They represent a great way to sell more products, get more brand exposure and tap into a new audience.

You can monitor and control inventory through your online store. But some online stores are stuck manually updating stock numbers every time they sell through a channel like Amazon or eBay. That kind of data entry takes time and can lead to critical errors.

You’re automating everything else. Why not your sales channels? It’s not as hard as you think to tie Amazon, eBay and other web warehouses to your regular accounting process. Syncing your inventory across sales channels helps you:

• Save time that you usually spend updating stock and inventory numbers
• Save time on manually inputting data into your accounting software
• Avoid errors that occur from manual data input
• Avoid accidentally selling more products than you have in stock
• See stock and inventory data in real-time

Sold on the benefits? All you need is the right solution to get started. There are a few strong options on the market. Most of them integrate with the most popular shopping carts on the market.

SmartFeed
SmartFeed is a popular product feed manager. The software works by sending your product feeds to your other channels. It tracks performance on those other channels. When pricing changes are made, the information updates on each channel, ensuring everything is up-to-date and ready to sell.

Bizelo
Bizelo provides similar functionality to SmartFeed, syncing inventory and stock across multiple channel. One of its main differentiators is that the service also syncs with warehouses and distributors to add another layer of functionality.